Fashion Brand & Agency Photography – Melbourne

Your brief deserves a photographer who reads it like a creative director

22 years leading brand strategy at Microsoft and Google. I arrive understanding your objectives — not needing them explained.

You won’t spend the shoot explaining your brand

Two decades in corporate leadership mean I’ve written briefs, presented to boards, and managed campaigns under deadline pressure. When you hand me yours, it lands with someone who’s been on your side of the table.

Timelines confirmed in writing before we start

Gallery delivery in 10–12 business days. Shoot schedules built around your campaign window. Every milestone agreed before a camera comes out — no chasing, no ambiguity.

Licensing built around how you actually use images

Licensing is discussed as part of the brief — structured around your channels, territories, and campaign duration. You pay for what you need, with a clear agreement before production begins.

Selected Work

Editorial work – built for the frame and the brief

Currently showing editorial work. Brand campaign production is now open for enquiry – get in touch to discuss your project.

The Approach

A creative partner, not a hired camera

Most photographers execute a brief. I help interrogate one. Whether you arrive with a polished deck or a half-formed concept, we’ll build a shoot that serves your brand strategy — not just your mood board.

The result is imagery that earns its place in your campaign: visually purposeful, brand-coherent, and suited to every channel you need it on.

01

Brand Strategy Fluency

I’ve written brand guidelines, presented to the boards who sign off on campaigns, and managed multi-channel rollouts. Your brief arrives with someone who’s been on your side of the table.

02

Production Coordination

Hair and makeup, location logistics, model direction — I manage the moving parts so your launch doesn’t rely on six vendors reading the same brief correctly.

03

Flexible Licensing

Licensing is structured around your actual usage — channels, territory, and campaign duration. Agreed at briefing stage, confirmed in writing before production begins.

04

60-Minute Response

Enquiries answered within 60 minutes during business hours. When your campaign window is tight, you need a photographer who moves as fast as you do.

Portrait of Nick Schoeffler wearing glasses and a dark jacket — Melbourne portrait photography, Premier Portraits Melbourne.

22

Years
corporate
leadership

What Sets this apart

Corporate background.
Creative result.

Creative directors and marketing leads often work with talented photographers who need extensive briefing — and still miss the commercial intent. That gap costs time, budget, and re-shoots.

My background at Microsoft and Google isn’t a talking point. It’s a practical advantage on every shoot day.

  • Brief comprehension before the first call ends
  • Shoot planning aligned to your channel mix and launch window
  • Model direction calibrated to your target customer
  • Clear, consistent communication throughout production
  • Post-production that matches your brand aesthetic, not mine
  • Flexible licensing structured to your actual usage requirements
“He asked questions in the first call that my last three photographers never thought to ask. That’s what you want before a shoot.”
— Creative Director · Melbourne

From the Creative Team

What the people on set say

Brands care about what happens between the brief and the final images. The makeup artists, stylists, and talent who’ve worked with Premier Portraits speak to what a production day actually looks like.

“I can’t recommend Nick enough. He’s incredibly professional, organised and easy to work with. The end result is always to brief with multiple incredible images to choose from.”


Jo C.

STYLIST – Melbourne

“Working with Nick is always a pleasure. He takes care to ensure that all of the team’s artistry gets showcased in the final images. I highly recommend working with Nick to capture your images.”


Bianca C.

Hair & Makeup artist – Melbourne

“In a nutshell, Nick is an absolute professional. Every shoot and every shot is planned meticulously, so the result you set out to achieve is the result you get. I would strongly recommend working with him.”


Ella F.

Model – Melbourne

Feedback from editorial collaborators. Brand campaign enquiries now open — get in touch to discuss your project.

How We Work Together

From brief to delivery

Four steps. Every milestone confirmed in writing before production begins.

01

Send Your Brief

Use the form below. The more context you share upfront, the more productive the first call will be.

02

Strategy Call

30–45 minutes to align on creative direction, channels, talent casting, timeline, and licensing before anything is confirmed.

03

Production Day

Coordinated, on-brief, and on time. You’re free to direct or step back — we adapt to however your team works best.

04

Gallery Delivery

10–12 business days. Images delivered with licensing confirmed at briefing stage, ready to go straight into your campaign.

How We Work Together

Tell us about your brief

No standard packages. Every brand engagement starts with a conversation. Fill in what you know – we’ll build the rest together.

Instagram

@premier.portraits

Location

Melbourne, Victoria