You won’t spend the shoot explaining your brand
Two decades in corporate strategy means I’ve written briefs, sat in front of boards, and run campaigns under deadline pressure. When you hand me yours, it lands with someone who’s been on your side of the table.
Timelines confirmed in writing before we start
Gallery delivery in 10 to 12 business days. Shoot schedules built around your campaign window. Every milestone is agreed before a camera comes out.
Licensing built around how you actually use images
Licensing is part of the brief, structured around your channels, territories, and campaign duration. You pay for what you need, with the agreement in writing before production begins.
Selected Work
Editorial work, built for the frame and the brief
Currently showing editorial work. Brand campaign production is now open for enquiry. Get in touch to discuss your project.
The Approach
A creative partner, not a hired camera
I treat the brief as the start of the conversation, not the end. Whether you arrive with a polished deck or a half-formed concept, the shoot gets built around your brand strategy, not around a mood board.
The result is imagery that earns its place in your campaign: visually purposeful, brand-coherent, and suited to every channel you need it on.
01
Brand Strategy Fluency
22 years in corporate strategy at Microsoft and Google. I’ve written brand guidelines, presented to boards, and run multi-channel rollouts. Your brief arrives with someone who’s been on your side of the table, not a photographer learning your category from your deck.
02
Production Coordination
Hair, makeup, talent, location, logistics. I manage the moving parts so your launch doesn’t rely on six vendors reading the brief correctly on their own.
03
Built for the Brand You’re Becoming
Every shoot starts with the brand you’re scaling into, not just the one you’re running today. Channel mix, the next campaign, and the customer you’re aiming for. The imagery is built for where you’re going, not where you’ve been.
04
Flexible Licensing
Licensing is structured around your actual usage. Channels, territory, campaign duration. Agreed at the briefing stage, confirmed in writing before production begins.
22
Years
corporate
leadership
What this looks like in practice
Where the strategic background actually shows up.
The Microsoft and Google years aren’t a talking point on a deck. They show up in specific, practical ways across a shoot day.
The brief gets read properly the first time. Shot lists are built around your channel mix, not around what looks good on the camera. Model direction is calibrated to your target customer rather than to a generic fashion idea. Post-production matches your brand aesthetic rather than mine. And licensing is structured to fit how you’ll actually use the images, not bundled into a one-size template.
The bar isn’t “looks like a campaign.” The bar is “works as your campaign.”
“He asked questions in the first call that my last three photographers never thought to ask. That’s what you want before a shoot.”— Creative Director · Melbourne
From the Creative Team
What the people on set say
Brands care about what happens between the brief and the final images. The makeup artists, stylists, and talent who’ve worked with Premier Portraits speak to what a production day actually looks like.
“I can’t recommend Nick enough. He’s incredibly professional, organised and easy to work with. The end result is always to brief with multiple incredible images to choose from.”
Jo C.
STYLIST – Melbourne
“Working with Nick is always a pleasure. He takes care to ensure that all of the team’s artistry gets showcased in the final images. I highly recommend working with Nick to capture your images.”
Bianca C.
Hair & Makeup artist – Melbourne
“In a nutshell, Nick is an absolute professional. Every shoot and every shot is planned meticulously, so the result you set out to achieve is the result you get. I would strongly recommend working with him.”
Ella F.
Model – Melbourne
Editorial collaborators sharing what production day looks like. Brand campaign enquiries are open below.
How it works
From brief to delivery
Four steps. Every milestone confirmed in writing before production begins.
Send Your Brief
Use the form below. The more context you share upfront, the more productive the first call will be.
Strategy Call
30–45 minutes to align on creative direction, channels, talent casting, timeline, and licensing before anything is confirmed.
Production Day
Coordinated, on-brief, and on time. You’re free to direct or step back. The set adapts to how your team prefers to work.
Gallery Delivery
10–12 business days. Images delivered with licensing confirmed at briefing stage, ready to go straight into your campaign.
How We Work Together
Send your brief.
Every brand engagement is bespoke. Tell me what you know, and we’ll scope the rest together.